What is the difference between a chatbot and an AI agent?

Are you still spending time (and money) on repetitive tasks that could be solved by themselves? In many companies, customer service, appointment management or message responses still fall on people… when they could be automated with intelligent tools. But which is the better solution: a chatbot or an AI agent?

What is the difference between a chatbot and an AI agent? In this post we explain in a clear and practical way what each one is used for and which one can be more useful in your company. In addition, we tell you how from Glofera can help you automate your communications with specialized AI agents for SMEs.

What is a chatbot?

A chatbot is a program designed to simulate a conversation with a person, usually through text. It is designed to answer common questions or perform very specific tasks based on a predefined script or flow.

Key features of a chatbot:

  • Uses preprogrammed rules and responses.

  • It is triggered by keywords or specific phrases.

  • It is implemented on websites, WhatsApp or social networks.

  • Ideal for frequently asked questions or repetitive tasks.

Practical example:

A customer enters your website and asks "What are the opening hours?" The chatbot automatically responds with the hours you previously configured.

Advantages and disadvantages of a chatbot

Advantages:

  • Easy to implement and maintain.

  • Ideal for frequently asked questions.

  • Reduces the workload of the human team.

  • Available 24/7.

Disadvantages:

  • Limited to what he has been taught.

  • He does not understand the context or nuances well.

  • If the user leaves the script, he/she is lost.

  • It does not “learn” or make decisions on its own.

What is an AI agent?

An AI agent is a more advanced system that not only responds to instructions, but understands its environment, makes decisions and acts autonomously. It uses artificial intelligence models to interpret, learn and adapt to different situations.

Key characteristics of AI agents:

  • They analyze the context and make autonomous decisions.

  • They adapt in real time to changes in their environment.

  • They can handle more complex and customized tasks.

  • They continuously learn from interaction with users.

Practical example:

A customer calls or writes to change an appointment. The AI agent not only understands the message (even if it is poorly worded), but reviews the available agenda and proposes a new date automatically.

Advantages and disadvantages of an AI agent

Advantages:

  • Increased ability to understand natural language.

  • They adapt to the user’s behavior.

  • Automate more complex tasks (sales, support, reservations).

  • They can be integrated with CRM, calendars, switchboards, etc.

Disadvantages:

  • Requires more initial configuration.

  • Higher implementation cost (although it is quickly amortized).

  • May require specific training depending on the sector.

Differences and similarities between chatbots and AI agents

Feature Chatbot AI Agent
Intelligence Level Low – Predefined responses High – Makes autonomous decisions
Learning capacity No Yes
Context and customization Limited High
Type of tasks Simple and repetitive Complex, automated
Available channels Web, networks, Whatsapp Phone, Whatsapp, email, CRM

The two can coexist and complement each other, but if your SME is looking to take a step further towards real automation of its communication processes, AI agents are the next level.

At Gloferawe don’t just understand your needs, we listen and automate them. Our new AI agents for SMEs are designed to help you:

  • Answering calls and messages.

  • Manage appointments, orders or reservations without human intervention.

  • Accompany your customers on their buying journey.

  • Resolve incidents and improve your customer service 24/7.

We help you get started smoothly, integrating AI agents for business communications. We advise you from the first step, adapting to your systems and objectives. Request a FREE personalized ADVICE now, write to us at hola@glofera.com or call us at +34 900 600 300.

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